Why I Chose to Become a Marketing Major

My story of how I got to be where I am today, thanks to certain people and their guidance. Sometimes, we have to deviate from a plan in order to do what’s most important for our future. I did just that. Written by Juliet Rocco

My story begins in late September of 2008. I was in my senior year of high school and visiting Rochester Institute of Technology for the first time. I was pretty psyched about their graphic design program (yes, I was an art student, but I always had a hard time fitting in).

I was also taking a marketing class to fulfill a business elective requirement and was really enjoying the first month. Now, I was beginning to second guess my future as an art student.

Instead of going to get my portfolio reviewed, (which I eventually did, kicking and screaming to my parents’ expense) I went to the E. Philip Saunder’s College of Business open house. I fell head over heels in love with the New Media Marketing program.

“What do you mean you want to be a business major?!”

My parents were dumbstruck to say the least, since they had spent the last 4 years preparing my portfolio and enrolling me in summer art classes. I honestly can’t blame them for being in a state of shock. Sorry, mom and dad!

The crystal ball says…”Good!”

A few days later, I was back in my marketing class where my teacher, Mrs. Russell approached me after class. She asked, “Juliet, what are you planning on studying next year?” I said, “Well, I was thinking about marketing.” She seemed very pleased with my answer, “Good! That’s what I was going to tell you to do anyway.”

After parent/teacher night, Mrs. Russell helped assure my parents that I was making a wise decision which certainly made them feel more at ease. For the rest of the year, marketing was the one class that I looked forward to and definitely my favorite class of my entire high school career. After making the decision to become a marketing major, I knew there was no looking back, and my friends and family have been an amazing support group ever since!

I wouldn’t be where I am today if it weren’t for Mrs. Russell showing me how much fun marketing could be and helping me find my passion. So, thank you, Mrs. Russell!

Takeaway: When I’m discussing marketing with my peers or working on an assignment for class, it never really feels like work for me. Pick something that you can get absolutely lost in! I think that’s one of the most important things to consider when choosing a major.

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One thought on “Why I Chose to Become a Marketing Major

  1. […] few months ago, I wrote about my personal journey in choosing marketing as my major in college. My decision was made quite differently than most, but […]

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